PLAYGROUND


ABOUT                            





A multidisciplinary designer exploring identity through systems thinking — shaping brands and interactions by turning abstract ideas into clear, emotional visual systems.














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FAZAN MUSEUM   Chinese material culture museum
LOVENA   AI–driven intimacy speculative product identity












03

04

DEATH OF NATURE   Nature-centered conceptual design




05


06
CLIMATE STORIES   Climate education toy website
EMOTION KINGDOM   Autistic children's learning game








07


08

TINT CUBE   Playful beauty brand identity
WELCOME TO THE INNER WORLD   Album identity









09
10


ENTRE HOTEL     Cancun cultural hotel brand identity
SLOOP COFFEE   Slow-living siphon coffee brand identity











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Instagram: lesley_w_art
LinkedIn: lesleyjiayuewang
TO CREATE
TO CHANGE
AT ONCE